What does it take to grow a business when the future is unclear?

Join us for an evening of candid conversation and practical insight with three trailblazing South Australian founders who’ve built purpose-led businesses through rapid change and uncertainty.

You'll hear from:

Merrily Hunter – Founder & CEO of MAC Trade Services
Jane Pappin – Founder & CEO of Popup Health
James Martin – Co-founder & Managing Director of Insider Studios

From government reliance to strategic pivots, team culture to navigating growth pressures, this session explores what successful adaptability looks like in the real world.

Whether you’re scaling, starting, or navigating a new direction, this event will leave you with powerful takeaways and fresh perspectives.

Format

5.30pm – Networking and light refreshments
6pm – Keynote from Merrily Hunter on building a values-led business during times of change
6.25pm – Panel conversation with Merrily, Jane and James

Who Should Attend

This event is for founders, professionals, business leaders, creatives, and investors who value open conversations about leadership, growth and staying true to your vision – even when the path forward shifts.

About The Innovation Factory

The Innovation Factory is a coworking and community hub in Adelaide’s CBD, home to entrepreneurs, professionals and small businesses from diverse industries. We support practical business growth through events, networking and real-world learning – connecting our community with leaders who’ve built successful ventures and creating space to learn from their experience.

Contact the host of Adapt to Advance: Founder Lessons from Building in Uncertain Times