AI-Ready: The Small Business Guide to Being the Answer

Name: AI-Ready: The Small Business Guide to Being the Answer
Start: 2026-07-21T10:00:00+0930
End: 2026-07-21T14:00:00+0930
Location: Stretton Centre

Tue, 21 Jul, 10am - 2pm ACST

Stretton Centre

Munno Para SA, Australia

Stretton Centre

898 followers · Contact host

Description

Feeling like AI is moving faster than your business can keep up? You’re not alone!

The good news is you don’t need to be a tech expert to start using it to your advantage.

This practical, no-jargon workshop will show you how to make AI work for your business—not against it. Whether you want to save time, improve customer service, or simply get ahead of the curve, this session will give you the tools and confidence to start.

You’ll learn:

1. The AI-Agent Shift Framework-Understanding how AI assistants are already changing customer research behaviour
2. The 10-Minute Voice Capture Method- A simple exercise for translating your brand's distinctive personality into instructions
3. Real-Time Market Intelligence Access- Practical demonstration of using AI research tools (like Perplexity) to gather competitive intelligence and market insights specific to South Australia.
4. The Data Interview Technique-How to use tools like Google's NotebookLM to "interrogate" your existing business documents, customer feedback, and data spreadsheets.
5. Content Creation Without the Robot Voice- Practical methods for using advanced AI tools (like Claude) to draft blog posts, social media content, and customer communications

Throughout the workshop, you'll develop practical judgment for when AI can help your business vs when it risks diluting your brand voice.

This isn't about using AI for everything. It's about knowing when and how to deploy these tools strategically.

This workshop is perfect for small business owners, operators, and anyone ready to work smarter, not harder.

Please note: that photos and video may be taken during this event for promotional purposes; by attending, you consent to being photographed or filmed. If you prefer not to be included, please advise event staff on arrival. Lunch will be provided during the workshop. Dietary requirements will be catered for where possible; however, due to venue and catering limitations, some requests may not be able to be accommodated.

Lineup

Steve Davis- Talked About Marketing

Steve Davis has spent more than 20 years helping South Australian businesses cut through marketing confusion to find what actually works. As host of the Talking About Marketing podcast and founder of Talked About Marketing, he's built his reputation on translating complex digital tools into practical business applications without the typical marketing hyperbole. His approach? Test everything, keep what works, discard what doesn't. Having worked with more than a thousand small businesses on their digital presence, Steve brings the kind of fresh perspective that only comes from extensive real-world application rather than theoretical speculation. When user-ready artificial intelligence emerged in 2022 as the latest "must-have" marketing tool, Steve and his colleagues did what they always do: spent months testing various AI platforms with actual business problems to separate genuine utility from impressive-sounding nonsense. This workshop distills those practical discoveries into immediately applicable knowledge for South Australian business owners.