Why is it important & essential to understand B Corporations (B Corps) for starts ups and founders?

Certified B Corporations are leaders in the global movement for an inclusive, equitable, and regenerative economy. Unlike other certifications for businesses, this certification is unique because it can measure a company’s entire social and environmental impact. (Plus 88% of consumers will be more loyal to a company that supports social or environmental issues)

Source: Forbes https://www-forbes-com.cdn.ampproject.org/c/s/www.forbes.com/sites/shelleykohan/2021/03/28/customers-seek-purpose-driven-companies-creating-a-rise-in-b-corps/amp/

There are currently over 8,800 certified B Corps across 162 industries, in 101 countries. In the UK there are 2,000 B Corps, with over half of these based in London. We are in early adopter phase and the “B” awareness is growing but still fairly unknown, it is very mis-understood, and many people fear the process and the work involved.

This B Corp 101 education session & workshop will empower you to get curious about becoming a B Corp and take those first steps in the process to become one.

In order to become B Corp certified you must complete the Business Impact Assessment (BIA). This assessment is rigorous, detailed and holistic. It asks questions across every area of your business from Governance, Workers, Community, Environment and Customers so it not exclusively focused on a single social or environmental issue.

These 200+ questions can act as a framework for businesses to understand the fundamentals of how you can create a business that is a force for good, ie purpose / mission driven, taking into consideration its impact on its employees, its community and the environmental impact of their product or service and how they treat their customers.

At this workshop we will cover:

What a B Corp is
The benefits of becoming a B Corp
Jargon - B Lab, B Corp, B Consultant, Business Impact Assessment (BIA)
What companies are B Corps
What is the high level process to become a B Corp
Understand what being a B Corp means & the benefits to you & your business
Understand the B Corp certification road map
Understand & navigate the B Impact Assessment (BIA)
FAQs

Host - Your host will be Social Entrepreneur & trained B Consultant Michelle Sutherland.

Michelle is the Founder & CEO, Definitii www.definitii.co - A purpose driven change consultancy that empowers companies to become B Corp certified & educates young people about Social Entrepreneurship & B Corp - We are for the Greater Good.

Michelle has over 15 years’ experience in helping people & businesses change. She is passionate about making the B Corp journey transformative, attainable & fun for all companies.

We look forward to seeing you there & empowering you to improve your social and environmental impact!