Behaviour Change for Nature Action in the Workplace
Event description
Are you a sustainability professional or green champion working to engage people with nature in your organisation?
Are you working to restore nature on your sites or around your office?
Do you need to get the rest of the organisation on board but are struggling with engaging people?
It can be frustrating when you are passionate about the great outdoors but people don't see it's value or importance to our survival.
Applying Behaviour Change principles could help you:
- Understand the barriers and frictions to nature-engagement
- Identify the motivators and levers for change
- Communicating in ways that engage them and align with their values, interests or ways of thinking
Join Sustainability and Behaviour Change Consultant, Livvy Drake for this 1.75 hour online workshop, where she will show you how behaviour change principles can transform your approach to nature-connection and nature-focused communications.
You will learn about:
- Tried and tested mechanisms used for nature engagement
- Behavioural science frameworks to use as checklists for your ideas and interventions
This will be an interactive workshop with time for you to apply the concepts to your own nature challenges.
To get the most out of the training it is recommended you watch the pre-record session which is included in the price.
Recordings and slides available if you can't join live
Accessible pricing
To make these sessions accessible there is tiered pricing with suggestions for different types of organisations. Thank you for paying the price point you can afford. This will support the scholarship places and the charity that is receiving 10% of the proceeds.
Live Nature-Connection session
+ Pre-recorded 1.5 hour Behaviour Change Theory training (Worth £39)
- Corporate = £79
- SME’s & Non-Profits = £59
- Solopreneur/Consultants = £49
Get more behaviour change insights from these recommended pre-records to get more impact in your workplace
RECOMMENDED PRE-WATCH RECORDINGS
Behaviour Change Theory for Environmental Changemakers (included with every order)
To get the most out of this workshop, it is recommended to watch the Behaviour Change Theory for Changemakers
recording so you have a grounding in the theory to apply in the live session.
Add-ons:
- Understanding your Audience's Behaviour
How can you change behaviour if you haven't walked in your audience's shoes? Watch the replay to understand how to
segment your audiences and understand more about their motivations and barriers to change.
- Developing an Initiative
You will come away with practical tools used by designers and behavioural psychologists to get into the day-to-day lives of the people you want to engage and identify opportunities for interventions and communications
*Buy the add-on bundle for £20 at checkout
Scholarships
There is a scholarship programme available for people working in grass-roots community organisations. Please email through the contact box to get a free place.
About the trainer
Trained over 895 changemakers
Lead Sidekick Livvy Drake has been working with the principles of behaviour change since 2015 when she started working on waste and plastics campaigns.
As a Sustainability practitioner, she identified that fellow sustainability leads and environmentalists were limiting the impact of their work by falling into the traps of assuming awareness raising was enough to drive change, or communicating their own values and drivers and being frustrated when others didn’t respond like they did.
Since 2018 Livvy has been delivering online and face-to-face behaviour change training. Clients include: West Midlands Combined Authority, West of England Combined Authority, Arla Foods,
Chartered Institute of Waste Managers, Travel West, Staffordshire Business and Environment Network), Oxford
Instruments Plasma, Bristol Waste, Bachy Solentoche
10% to fund rewilding projects in the UK
Raise money, buy land, rewild it. This is the mantra of Heal, which is raising money to buy land in England and rewild it, to give that land back to nature, forever. Their first site is in Somerset.