Level up your marketing workflow with practical, hands-on AI skills built specifically for arts organisations.

This workshop shows you exactly how to use ChatGPT and other tools to save time, sharpen your messaging and boost marketing output. Participants will take part in 1-2 hands-on activities to practise these skills, and we’ll look at other AI tools worth adding to your toolkit.

Learning Outcomes:

By the end of this workshop, participants will be able to:

Use ChatGPT confidently as a productivity and marketing tool
Write effective, brand-aligned prompts tailored to arts and venue marketing
Draft, edit and repurpose show copy, social media content and eDMs efficiently
Brainstorm marketing campaign ideas, taglines and audience-engagement strategies using AI
Summarise marketing data or reports into clear insights for teams and stakeholders
Build and customise a basic CustomGPT for your own marketing needs
Identify where AI tools - including ChatGPT, Copilot and others – can support and streamline your marketing processes
Apply practical skills through hands-on exercises that reinforce real-world use

Workshop Details:

Delivered online by McNaught Media
2PM to 4PM, Tuesday 17th February 2026
FREE for CircuitWest members / $30 for non-members.

About the Facilitator:

Kasia Jones is a leading social media strategist, Meta Advertising Specialist and workshop facilitator with more than 18 years’ experience in marketing, communications and digital strategy. As the Founder and Creative Director of McNaught Media – a Perth-based digital agency and official Meta Business Partner - she supports organisations and businesses across Australia to modernise their marketing and strengthen their digital capability. Kasia is widely recognised for her expertise in social media, Meta advertising, AI-driven productivity and strategic communication, and she regularly delivers high-impact workshops, training programs and advisory sessions for government, industry bodies and creative organisations. Her work focuses on helping teams elevate their storytelling, streamline workflows and confidently integrate emerging digital tools to reach and grow their audiences..

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Coordinated by CircuitWest. Proudly supported by the WA Government and Lotterywest.

Contact the host of Boost Your Arts Marketing with ChatGPT

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