Topic: Meeting Investor Expectations in Sales, Marketing, and Public Relations

In this session, we will break down investor expectations in three key areas: Sales, Marketing, and Public Relations. Through detailed discussions and practical exercises, you will gain insights into:

Understanding Investor Goals: Learn how to align your strategies with the specific growth, visibility, and revenue objectives your investors prioritize.

Actionable Strategies: Step-by-step guidance on implementing effective sales processes, building impactful marketing campaigns, and managing public relations to enhance brand perception.

Essential Tools: Explore the tools and technologies that can streamline efforts in these areas, from CRM platforms to marketing automation and media tracking systems.

Outsourcing Decisions: When and how to engage external vendors, agencies, or consultants to optimize outcomes without overextending internal resources.

By the end of this workshop, you’ll be equipped with the knowledge, tools, and actionable steps needed to exceed investor expectations and drive measurable success in your organization.