brandkind Clinic
Something about your brand not sitting right?
Just like your own health, your brand can sometimes feel a little niggle here and there or maybe have chronic pain that needs a solution.
Maybe your messaging isn't getting cut-through, and you're not sure why. Maybe you've got a campaign idea that needs stress-testing before you commit a budget to it. Maybe you’ve got a ‘brand identity crisis’ - the logo's started to feel dated, and you don't know where to begin.
Bring it to the brandKIND Clinic, a new kind of hands-on session where our brand doctors from the community diagnose real branding challenges live, in the consultation room, on the spot.
What you get:
- A live diagnosis of your specific challenge from a small panel of branding professionals
- Straight, practical ‘prescriptions’: what's working, what's not, and what to do about it
- A front-row look at healthy heroes: how other social enterprises are solving similar brand health challenges
- No long decks. No pitching. Just real talk and real fixes. With fellow founders and changemakers who are on similar health journeys.
How it runs:
Brand health briefing and assessment
(30 min)
Small-group triage with our brand doctors
(90 min)
Big group therapy and share-back
+ a bulk-billed bevvie (30 min)
Drinks & networking post-op!
After all, we all know a little vitamin cocktail always works a charm. (Venue to be advised)
Some of our 'Brand Doctors'
Andrew Lam-Po-Tang
A curious, creative and straightforward leader who has transformed private and public enterprises with technology. Helps clients get things done by leveraging expertise in strategy, technology and design. Global experience across Australia, UK, USA, Europe and Middle East in industries including energy, news media, financial services, tourism and cities of the future.
Chris Reay
Chris is Founder and Executive Creative Director & Strategist of Creaytive. Working with leading global FMCG brands, creating iconic, intuitive and meaningful brand expressions that influence behaviour. He believes in creating ideas that are unshakable; the kind that can’t be dislodged from the brain, the ones that work on an intuitive level and excite something within us.
Jo McKay
Jo spent 25+ years in content creation & content strategy. Initially worked in media & publishing, and more recently, with brands to help them grow their audience sustainably and strategically. She serves on two boards (both not-for-profits), and is a leadership coach.
Wayne Brown
Wayne is the founder of Cureative Studio and author of The Creative Gap helping companies and brands to make managing creative and design operations easier. He helps agencies and brands to scale their creative operations whilst maintaining low cost and high quality through our bespoke frameworks and systems. His mission? To provide service to others through a human centric approach to business and the design process buidling long lasting relationships that stand the test of time.
Ana Asanovic
With 17+ years of experience, Ana is a senior strategic communications, PR and engagement leader, known for setting and leading communications strategy, positioning, and integrated marcomms campaigns across complex organisations. Her career spans senior roles with Northern Health, Austin Health, Australia Post, and Aware Super, alongside consulting for First Nations and purpose-driven organisations and leaders. Ana is a published writer and editor featured in two books of women’s storytelling, a speaker, and community builder who runs the Comms and Marketing Coworking Day in Melbourne. A passionate advocate for women and underrepresented communities, she draws on her lived experience as a migrant and former refugee to shape ethical, culturally intelligent narratives that drive connection, visibility, and positive social change.
Surej
Surej works with purpose-driven organisations in health, environment, community, and the arts whose brand has fallen behind who they've become including RSPCA Victoria, City of Ballarat, NAPWHA, and The Finders Keepers. Led 10+ brand identity projects end-to-end across studio and freelance environments, from strategy and concept through to full rollout. He delivers brand systems across print, digital, web, and campaign formats, built to be used not just presented.
Hannes Zirknitzer
Leading Brand Strategist with 10+ years creating integrated strategies for products, places and organisations. Hannes works with creative and commercial professionals to build and implement meaningful and effective brands and campaigns, He links commercial acumen and creativity, understanding what clients need to advance their businesses. Driven by curiosity and impact, I'm a specialist at connecting people to brands through designed experiences, spaces and strategic communications. Worked with leading clients including LendLease, GPT, Moët Hennessy Louis Vuitton, ANZ Bank, Mirvac, QIC, Marriott Group Luxury Collection, Broadsheet, Melbourne Airport, H&R Block, Scape, Assemble Communities, RMIT University, Fiji Airways, Melbourne Festival, Bupa, HostPlus, Mastercard, Witchery.
Julia
Julia is a creative professional who helps organisations and causes build resonant brands that connect with their audience, win business, and unlock potential. She combine business acumen, creativity and a drive to do good through design to help people and organisations promote their work and causes with confidence, authenticity and ease.
FAQs
- What kind of challenges can I bring?
Anything from brand positioning, messaging and visual identity to communications, marketing, digital and websites. We are GPs and specialists rolled into one!
- Can I bring more than one challenge?
Ideally ONE. We understand you have many challenges, but to keep the session practical and focused, we would love for you to bring ONE key brand health issue you are facing. But you won't be left on your own - we will send a health check form prior to the session with some guide questions to help you prioritise what’s most useful to tackle that day.
- Who is the Clinic for?
The Clinic is designed for social enterprises and purpose-led organisations at any stage — whether you’re starting out, growing, established or changing direction.
- What if I just want to observe and network?
Absolutely. You’re welcome to come along, listen in, meet the brandkind community and connect with other purpose-led organisations. No diagnosis required!
Get the General Admission Ticket and join in! brandkinders get 50% discount (refunded after the event)
- What does my ticket include?
Your ticket includes access to the Clinic, expert advice from experienced brandkinders, practical take-away templates and frameworks, plus treats, tea and a tipple while you mingle.
- Will I actually get one-on-one time with an expert?
Even better, you will get a group triage where you and a fellow social enterprise with similar challenges will be matched with not one but at least 2 brandkinders whose expertise is relevant to your challenge, so you can get practical, tailored advice.
- Can more than one person from our organisation attend?
Absolutely. In fact, it can be useful to have a colleague there if you’re working through the challenge together. We have a discounted rate for every two (2) tickets purchased.
- What happens if I need more help afterwards?
If your challenge needs more than a Clinic conversation, we can talk you through relevant ways brandkind or our community may be able to support you.
Contact us at hell@brandkindcommunity.com
- What will I actually get to take home from the consult?
We are not miracle workers but you will walk away with a clear diagnosis of your brand health issue, a 'prescription' on what you can do tomorrow to kick start your health journey and templates and tools to support you. Our doctors are quick thinkers and will have creative and bespoke ideas and 'treatments' on the spot based on experience.
Tickets for good, not greed Humanitix dedicates 100% of profits from booking fees to charity