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Building Your Marketing Roadmap: From Ideas to Action

Best Western Port Lincoln
Port Lincoln SA, Australia
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Description

Stop trying random marketing and hoping it works. Walk out with a clear, one-page plan you can actually follow.

If your marketing feels scattered (a bit of social media here, a flyer there, maybe an ad when you have time), this workshop will help you turn all those ideas into a simple, focused roadmap.

In this practical 3-hour session, you will build a one-page marketing roadmap that gives you clarity on what to do next, what to stop doing, and how to spend your time and budget with confidence.

What you will learn (and apply on the day)

  • How to set SMART marketing goals that suit your business, not generic templates

  • How to use a SWOT to pinpoint what to leverage and what to fix first

  • How to do a quick competitor scan so you can stand out (without copying others)

  • How to choose the few marketing actions that matter most for your next 30 to 90 days

  • How to align your budget, time, and priorities so your plan is realistic

What you will walk away with

  • A completed One-Page Marketing Roadmap you can start using immediately

  • Clear priorities for the next quarter (so you know what to do next week, not “someday”)

  • A simple way to measure what is working, so you can stop wasting effort

Resources included

  • One-Page Marketing Roadmap Template

  • SWOT + Competitor Scan Worksheet

  • SMART Goals Guide

  • Budget Template Humanitix

Who this is for

Small business owners who want more enquiries and sales, but need a plan that is simple, achievable, and easy to stick to.

Cost: $15 per person

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Best Western Port Lincoln
Port Lincoln SA, Australia