Why margin, not revenue, decides what your business can do next.

Most owners can tell you their revenue to the dollar. Far fewer can tell you what they actually keep.

Two businesses can turn over the same amount and sit in completely different positions. One is building options. The other is buying time. The number that separates them is not on the report most owners read each month.

This matters whatever you sell and whatever industry you are in. Margin is the one number every business owner needs to understand, and most were never taught how to find it.

This is a 45 minute workshop on how to find that number in your own business, and what to do once you have it.

What we cover

The four signs your business is running on revenue instead of margin. A good month funding the last bad one. Work you take because turning it down feels unaffordable. The hire you can afford rather than the one the role needs. One late payment that changes your whole week.

What a healthy margin actually buys you. The right person instead of the affordable one. The ability to say no. Decisions made from strategy rather than fear.

Then the three levers that fix a thin margin, in the order they work. Most owners start with the third and wonder why nothing moves.

What you walk out with

Your own gross and net margin, worked out properly rather than guessed. The gap between where you are and where a healthy business sits. And the first lever to pull, chosen against your numbers rather than someone else's.

Who it is for

Business owners in any industry who want to understand what their numbers are actually telling them. You do not need an accounting background. You do need to be willing to look at your own figures honestly.

What to bring

Your last 12 months of revenue, cost of sales and overheads. Rough honest figures beat precise optimistic ones. You do not need to work out your margin beforehand, you will work through a worksheet at your own pace during the session. Your numbers stay on your own screen, nobody else sees them.

The host

Hosted by Anderson Chong, founder of Business by Design. Anderson owns 5 businesses, advises 25 companies, and has mentored over 40 key executives.

The detail

Thursday 1 October, 10:00am to 10:45am AWST. Live online. 30 minutes of content and 15 minutes of questions.

The session is recorded and the replay goes to every ticket holder, whether you attend live or not. The questions are the part that cannot be replayed.

Refund policy

To arrange a refund, contact the host. If you cannot attend live, the recording is sent to every ticket holder afterward, so you still receive the full workshop.

Contact the host of Know your numbers