Are you a startup founder keen to achieve creative results without overspending?
Eager to maximise the impact of your design budget, but unsure how to set clear objectives or measurable ROIs?
Seeking practical advice to streamline your creative business strategy and deliver real value for your digital health venture?

In a sector where funding constraints are at an all-time high, startups can’t afford to waste limited resources on creative projects that don’t deliver results. With tight budgets and high stakes, every investment in branding, web design or marketing content needs to deliver real value for your business.

Join us at CHICC for this practical workshop tailored for founders and marketing leads looking to get the most from their creative investments. Under the guidance of creative design expert Andrew Kuypers, you’ll gain actionable advice, frameworks and templates to maximise the impact of every dollar spent, regardless of your budget or experience. Learn how to brief internal or external creatives with confidence, streamline your creative process and ensure your next project delivers a measurable ROI.

Learning outcomes:

Create a detailed creative brief for your next major creative project (e.g. brand, website, pitch deck or hero video)
Acquire and action a template to ensure quality briefs and creative outputs are achieved in future
Learn how to better manage creative resources to optimise your ROI.

THE DETAILS

Date: Thursday 31 July 2025

Time: 10:00 am – 11:30 am

Where: CHICC, Level 2, 99 William Street, Melbourne, VIC

Speaker: Andrew Kuypers, Founder and Creative Director, A1.Studio

Session format: In-person delivery with presentations, interactive engagement and Q&A

Registration: Free to attend, with thanks to the State Government of Victoria

MEET OUR EXPERT

Andrew Kuypers, Founder and Creative Director, A1.Studio

Andrew founded A1.Studio, a multidisciplinary design studio, in 2019 after working with a diverse range of clients and creative agencies in London, Melbourne and Sydney. With more than 15 years' experience in brand identity design and photography, he delivers captivating creative projects that are underpinned by strategic thinking.

Andrew’s client list includes the likes of BMW, HitIQ, Startup Victoria, Zerocap and Koko Black.

Important note for attendees:

To encourage inclusive and open dialogue, this event operates under Chatham House Rule. We kindly ask that you do not film or record this session, including the use of AI notetakers.

Please be advised that photographs and videos may be taken by ANDHealth staff. By attending this event, you agree to being filmed or photographed, and acknowledge that these may be used for marketing or promotional purposes.

Conditions:

All guests attending CHICC workshops are required to complete surveys and reporting requests as a condition of complimentary registration. Your feedback helps us provide the best support for Victorian digital health companies.
Numbers are strictly limited. ANDHealth reserves the right to allocate limited availability to maximise the number of companies that will benefit from the program.

This CHICC workshop is powered by ANDHealth and supported by the State Government of Victoria.