COLOR CREATE | OAKLAND, CA

Creative Placement and Technique

Experience Overview

In a world where personalization is everything, placement is the bridge between color, cut, and the individual. This class explores intentional color placement that enhances shape, movement, and texture—designed to elevate today’s most-wanted styles while staying grounded in mindful, efficient salon practices.

Rooted in presence and purpose, this session takes a holistic approach to color application. You’ll learn how to adapt your placement strategy to honor the unique qualities of each hair type—from straight to wavy, and curly to coily. Discover how light reflects differently across varying textures, and how thoughtful placement can enhance dimension, define movement, and bring out the hair’s natural beauty.

Together, we’ll explore modern trends, placement mapping, and customized formulations using clean, conscious color. This is a space to reimagine your artistry—through intention, intuition, and a deep connection to the hair in front of you.

Awaken Your Understanding

1. Explore different coloring techniques that can be combined to create custom color services to meet your guests needs

2. Understand intentional placement opportunities and how to maximize their impact on hair color results

3. Understand formulation strategies using the Innersense Color Wheel

Duration: 6 Hours (Theory + Hands-On)

Who It’s For: Stylists ready to explore creative color placements and techniques to implement into the salon immediately

Price: $250*

*Includes all Innersense products for use, a mannequin tripod, a take-home mannequin head, and a curated selection of Innersense swag.

The Session Flow

1. The Color Purity difference

2. Product portfolio

3. Technique with Intention

4. Color placement and sectioning with intention

5. The energy of formulation

6. Innersense Color Purity Looks & Techniques

What To Bring

1. Paper and Pen or Digital Notetaker

2. Color Tools (Sectioning Clips, Tail Combs, Foils, Color Brushes)

3. Color Apron

4. Gloves

5. Hair Dryer + Attachments

6. Styling Brushes