Target Audience: Smaller charities who are starting or on their fundraising journey.

Focus Areas:

Developing a Diverse Fundraising Mix
- Basics of creating a sustainable fundraising strategy.
- Exploring low-cost funding options:
  - Social Media
  - Corporate Sponsorships
  - Crowdfunding
- Creating an action plan.
- Accessing fundraising tools (Raisely, Canva, Mailchimp).
Growing Income from Grants & Foundations
- Search tools for grants and foundations.
- Planning spreadsheets for tracking applications and outcomes.
- Developing a compelling case for support.
- Establishing systems and processes for managing grants.
- Accountability reporting and compliance.
The Importance of Showing Your Impact
- The 3Ps framework:
  - Proof: Personal stories and behind-the-scenes content.
  - Progress: Tracking progress towards goals.
  - Performance: Demonstrating overall impact.