This session takes your brain on a Creative Detour, a creative process that goes beyond the standard techniques. We explore techniques that focus on different dynamics of the creative process and reflect the research and practice of different cultures, unique perspectives and specific applications.

Creativity is the art of breaking habits. We’ll illustrate in pragmatic ways how to generate creative, unique ideas and solutions. You’ll discover and identify ‘why’ and ‘what’ keeps your thinking in a box and provide fresh perspectives to think beyond the boundaries.

We demonstrate how to become 4 times more creative using The Strategy Group's proprietary 'What Colour Is Your Innovation' to give you that creative edge.

At its heart creativity is not being afraid to fail.

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You may be photographed or videod while attending this event: please approach the organiser if you have questions, concerns, or do not wish this to happen.

The event organisers may add you to a mailing list so they can follow up, and you can receive updates about their activities: this mailing list will have an easy-to-find unsubscribe button.

This event is part of Spark Festival and upholds the Spark Code of Conduct.