Crowdfunding 101

Fundraising can be lonely and hard - but it doesn't need to be! 

Come along to this session to learn a bit more about activating your crowd to raise the capital you need - either by offering rewards (the thing you're making, experiences, or crowdsourced) or shares in your company. In this session, Anna, Chief Bubble-Blower from Pledgeme, will run through how crowdfunding works, the top signals that a campaign will be successful, what you need to prepare, and most importantly: case studies of startups like yours that have raised this way. 

You'll also get to hear from Dunedin Craft Distiller's current LIVE campaign - what better way to end the evening? 

More about Anna Guenther: 

Anna Guenther is the co-founder and Chief Bubble Blower of PledgeMe. Since launching over 1,700 creative, community and entrepreneurial campaigns have raised almost $75 million through the crowdfunding platform. PledgeMe was the first licensed equity crowdfunding platform in New Zealand, and one of the first in Australia.  Anna has also worked for MIT and Harvard, and completed her Masters in Entrepreneurship at the University of Otago with a focus on crowdfunding. She has also held multiple roles at New Zealand Trade and Enterprise, helping kiwi companies grow for the good of Aotearoa and the world. 

More about Startup Dunedin: 

Startup Dunedin is a not-for-profit trust offering free support to anyone in Dunedin who is starting up! Our team helps to connect founders of any stage to the resources, advocacy and support they need to reach their goals and overcome their challenges. Anyone in Ōtepoti can book a free 15 minute meeting with us to find their next steps - learn more about this here. 

More about Dunedin Craft Distillers: 

Dunedin Craft Distillers produce gin, vodka and plain spirits handcrafted from surplus bread in our sustainable, circular economy distillery in Dunedin NZ. A local favourite as a "bread-to-bottle" gin distillery in Dunedin, they were recently selected as New Zealand’s only representative culinary travel tip by National Geographic! They're about to launch their own crowdfunding campaign - be sure to tune in to learn more.