Developing your Product, Brand, Culture and Following

What a line up for our next event!

We will dive into the stories of these industry leaders, learn their challenges and tools to success, and understand how they developed such strong products and brands, and created a culture that has seen their following and customer base grow rapidly.

We see a common theme each month emerge from our inspiring speakers talking about developing their products (service based biz owners we are talking to you here too) and their brand, as the foundations of their success. So this month we are taking a moment to learn exactly how to do that, and then how to get it out there!

Meet sisters Chloe and Kate, founders of Jericho Road, a Brisbane-based fashion label. They put their heart and soul into designing beautifully bold prints, colours, styles and shapes to make their customers feel confident and fabulous. With a focus on classic styles, high quality & natural fibres, paying homage to all things Australiana and working with local artists, they have created a huge following which shows no signs of slowing down. 

They will be joined by Kiera Purcell.  Not one to normally stand in the spotlight, she is a driving force in global men's grooming company, Uppercut Deluxe. Kiera and husband Steve, a barber, created a brand different to anything else out there; a brand that offered a professional quality range that was accessible to the everyday guy and intertwined his passion for surf, skate and punk rock culture. 13 years later, Kiera is still the CEO of Uppercut Deluxe, leading a team of over 30 staff and servicing 60 countries, taking Uppercut Deluxe to over 10,000+ barbershops world wide. 

For those who have not been to a Belle Evolution event before, here is what you need to know.

• This is not your average networking event. We cannot tell you our secrets just yet, but you will meet some epic people and have some epic conversations. No awkward small talk or sales pitches allowed.
• We have an anti loner policy. If you are coming alone one of our team will meet you at the door and discreetly introduce you to our anti-loner crew who will make sure you are not left standing in a corner awkwardly staring at your shoes. We got you.
• We like food. There will be plenty and it will be delicious.
• A glass of wine or soft drink is included in your ticket and then there is a cash bar for those who need more... so basically anyone who owns a business?!
• We are about intentional conversation. No surface level small talk. We are focused on learning what we need to do to up level our business.
• We attract some of Brisbane's most epic business women.. in my humble but clearly right opinion.
• There are no cliques. All are welcome and all are included.
• We can often see a full house, so plan to grab your ticket sooner rather than later.

We would love to see you. Join the evolution and come party with us!