Stop chasing the AI hype and start building real value. This hands-on workshop is designed for startup founders, product managers, and innovation leads who want to explore the potential of AI, but aren't sure where to start. We'll cut through the buzzwords and focus on practical experimentation, collaborative brainstorming, and building a concrete roadmap to integrate AI strategically into your business.

Who is this for?

Early-stage startups looking to leverage AI for differentiation.
Founders seeking to de-risk their product roadmap and achieve product-market fit.

What will you take away?

A clear framework for identifying your biggest opportunities with AI.
The ability to translate those opportunities into testable hypotheses and validation strategies.
A practical understanding of how AI can actually help you achieve your business goals (not just a list of cool AI features).
A collaborative experience with fellow founders and experts.
A toolkit of resources and methodologies to continue your AI exploration post-workshop.

Workshop Format:

This workshop is a 3h session, highly interactive and collaborative. Expect a mix of:

Expert Insights: We'll share real-world examples and best practices for AI implementation in startups.
Hands-on exercises: You'll work in teams to apply the framework to your own business challenges.
Roadmap development: You'll leave with some ideas to start your AI roadmap and bring real value to your business.

About the facilitator: Pilar Esteban

Pilar is a seasoned entrepreneur and innovation expert with a passion for helping startups leverage the power of AI. Her experience spans building businesses from the ground up, advising startups, and leading business build at BCG Digital Ventures.

Pilar's approach to AI is grounded in a deep understanding of business needs and a focus on creating tangible value. She brings a wealth of experience in:

As a former founder, Pilar understands the challenges and opportunities of building a startup from scratch. She's been in the trenches and knows what it takes to succeed.
At BCG Digital Ventures, Pilar honed her skills in identifying disruptive opportunities and building new ventures. She has a proven track record of bringing innovative products to market.
Pilar is passionate about helping startups navigate the complex world of AI. She believes in a data-driven, collaborative and experimental approach to AI implementation, focusing on validating hypotheses and de-risking product roadmaps. Her expertise lies in translating business needs into concrete AI strategies, identifying key opportunities, and designing effective experimentation frameworks. She helps startups focus on the why behind AI, ensuring that technology serves the business, not the other way around.