Digital Marketing Masterclass – 12 Courses in 1 is an all-in-one, CPD-accredited training programme designed to help learners master every key area of digital marketing. With the ever-growing demand for skilled digital marketers, this course covers everything from SEO (Search Engine Optimisation) and Google Ads to social media marketing, email campaigns, Google Analytics, and mobile app marketing. Whether you’re looking to grow a business, become a professional marketer, or boost your career prospects, this masterclass gives you the complete toolkit for success.

By enrolling in this course, you’ll learn how to build digital marketing strategies, run successful ad campaigns, increase website traffic, improve search rankings, and engage with audiences on platforms like Facebook, Instagram, Twitter, LinkedIn, and YouTube. You will also gain insight into content marketing, lead generation, paid advertising, and data-driven analysis. Each module focuses on practical applications with actionable steps you can implement immediately.

Learning Outcomes

By completing this course, you will be able to:

Understand the core principles of digital marketing and online promotion.
Optimise websites for search engines (SEO) to increase organic traffic.
Create and manage Google Ads campaigns that generate measurable ROI.
Track and analyse digital marketing performance using Google Analytics.
Design and implement effective email marketing campaigns that convert leads.
Build and grow a social media presence on Facebook, Instagram, Twitter, LinkedIn, and YouTube.
Learn YouTube marketing strategies to build an audience and increase visibility.
Apply mobile app marketing techniques to promote apps and drive downloads.
Integrate content marketing and SEO strategies for improved brand visibility.
Measure and refine campaigns using data-driven marketing metrics.
Master digital advertising tools, remarketing, and audience targeting.
Create a holistic digital marketing plan that aligns with business goals.

Topics Covered in This Course

Introduction – Overview of digital marketing and its importance.
General Tips & Tricks Series – Best practices, quick wins, and time-saving tools.
SEO (Search Engine Optimisation) – On-page and off-page SEO, keyword research, and link building.
YouTube Marketing – Channel optimisation, content creation, and audience engagement.
Google Ads (AdWords) – Setting up campaigns, PPC strategies, and budget management.
Google Analytics – Data interpretation, KPIs, and improving user experience.
Email Marketing – Building mailing lists, creating templates, and automation strategies.
LinkedIn Marketing – Networking, B2B marketing, and lead generation.
Twitter Marketing – Twitter ads, content strategies, and hashtag optimisation.
Facebook Marketing – Facebook ads, boosting engagement, and page management.
Instagram Marketing – Visual content creation, influencer marketing, and advertising.
Mobile App Marketing – Promoting mobile apps, user acquisition, and retention techniques.

Why You Should Enrol in This Course

The demand for digital marketing professionals is growing rapidly, with businesses of all sizes investing heavily in online promotion. By enrolling in this 12-in-1 masterclass, you gain comprehensive, hands-on knowledge that is directly applicable to real-world marketing scenarios. Whether you’re launching your own business, freelancing as a marketer, or working for a company, the skills you’ll gain are crucial for achieving online success.

This course goes beyond theory by providing practical insights, tools, and step-by-step strategies for SEO, PPC, social media, and analytics. With 12 dedicated modules, you’ll learn everything you need to build and manage powerful digital campaigns.

Key Features of the Course

CPD-accredited certification recognised globally.
Covers 12 core areas of digital marketing in one complete masterclass.
Practical, step-by-step instructions with real-life case studies.
12 months of access to video lessons and downloadable resources.
Self-paced, flexible online learning with mobile, tablet, and desktop access.
Strategies for SEO, PPC, social media, content marketing, and analytics.
Dedicated learner support via email, live chat, and phone.

Certificate

Upon successful completion of the course, learners will receive a CPD-accredited certificate in Digital Marketing, showcasing their expertise and skills.

Certificate options include:

PDF Certificate: £8.99
Hard Copy Certificate: £12.99
Both PDF and Hard Copy: £19.99

Requirements

No formal qualifications required – open to beginners and marketing professionals.
Suitable for business owners, freelancers, and aspiring digital marketers.
Basic IT skills and access to the internet are needed.
Minimum age: 16 years.

Career Path

This course can help you build a career in:

Digital Marketing Specialist
SEO Executive/Manager
PPC & Ads Specialist
Social Media Manager
Content Marketing Strategist
Email Marketing Specialist
E-commerce Marketing Expert
Freelance Digital Marketer or Consultant

Who Is This Course For?

Entrepreneurs looking to promote their business online.
Marketing professionals aiming to upgrade their skillset.
Freelancers wanting to offer digital marketing services.
Students or career changers seeking a career in online marketing.
Anyone wanting to learn social media, SEO, and paid advertising to grow online visibility.