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Donor Appeal Wordshop 2025

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The Cullen Rooftop
Prahran VIC, Australia
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Wed, 24 Sep, 9am - 5pm AEST

Event description

Elevate your fundraising copy - and your confidence - with this full day Donor Appeal Wordshop in Melbourne.

Gain the skills and knowledge to write powerful direct mail that lifts response rates and amplifies your cause. Leave with a 200-page bound workbook bursting with real examples and backed by industry best practice. Perfect timing for your Christmas appeals!

Date: Wednesday 27 September

Location: The Cullen Rooftop, Prahran, Melbourne

Time: 9am-5pm

Cost: $430 (incl GST) includes a catered lunch and workbook

Contact: Justine hello@justine.kim

You will learn:

  • How to interview like a journalist

  • Donor behaviour

  • Proven storytelling and structural techniques

  • A range of effective writing techniques

  • Crafting different waves

  • Building inserts that add value

  • Matched giving made easy

  • Acquisition best practice

  • E-appeals and digital writing techniques

  • The role of A,I,

  • Design basics to complement your story

Join Justine Kim, an award-winning fundraising copywriter and veteran interviewer, for this fun and insightful day of learning. Limited spaces. Would love to see you there!

Discover more about this Donor Appeal Wordshop.

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The Cullen Rooftop
Prahran VIC, Australia
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