Email Marketing Essentials

If you get it ‘right’, email remains a top marketing channel for businesses, generating leads and keeping your business top-of-mind. This workshop will equip you with the knowledge to build, manage, and optimise email campaigns, turning it into a powerful revenue channel for your business.

This hands-on workshop will cover:

Introduction & Email Marketing Landscape
Email Campaign Types – which is right for your market?
Building Your Email List
Audience Segmentation
Tips and tricks to create content that gets attention
30 Day Email Marketing Plan
Wrap-up

By the end of this workshop, you’ll be ready to go – complete with a fit-for-purpose email marketing plan.

Presented by: Corrie Dark

Duration: 2 hours

This workshop is presented by the Digital Solutions Program in partnership with Brisbane City Council.

Please note by continuing the registration process you acknowledge and agree your information will be shared with the Commonwealth Department of the Treasury and the Commonwealth Department of Industry, Science, and Resources for program evaluation and reporting purposes.