Move Your Business from Survival Mode to Growth Using the Design Thinking Approach.

About this Event

Presented by Splendid Studio, this webinar is for anyone moving their business beyond survival mode and looking to post-pandemic growth. Paul Blake and Lisa Marie Dema are internationally recognised as leaders in their field and have worked with large corporations and government departments to help them develop some of their most compelling innovations - using design thinking and innovation to solve complex problems.

Design thinking allows us to come up with potential solutions using a human-centred mindset. The process means everyone has a chance to contribute their thoughts and ideas in a short space of time. The approach is collaborative, creative and fun and you could be using it in your business now!

They will be outlining how to develop a structured approach to exploring new challenges and markets, focusing on balancing the desirability, feasibility and viability of new opportunities. Retaining focus on innovation throughout a crisis is a proven strategy.

Businesses that have done so in other challenging times have emerged stronger than their competitors, typically outperforming their markets by an average of 30% and enjoying accelerated growth over their next three to five years trading. By responding flexibly and swiftly to changing market demands, these firms were able to address and, in some cases, create whole new customer segments.

Join our webinar to learn some practical tips on how to begin that process. We’ll be exploring the fundamentals of design thinking; creating user-centric products and services by discovering insights into user needs, adapting business models, and generating innovative ideas that fuel growth.

With these principals in place, you will be able to understand and anticipate the true client requirement, gaining a unique competitive advantage over your competitors.

http://splendidstudio.com.au/

A link to the event will be emailed to you once you register.

Hosted by Paul Miller, Entrepreneurship Facilitator and start-up specialist, with Sarina Russo Entrepreneurs.

Entrepreneurship Facilitators are funded by the Australian Government.