Entrepreneurialism That Lasts - Scaling up a Resilient Startup

Today's startups grow so rapidly that missteps can become baked into their culture. How can they scale effectively, keeping what's important and unique to their brand and culture, as they transition to a mature organisation? 

We will draw upon:

- Principals founder Wayde Bull's experience of scaling a startup that has made brands a force for positive change for 26 years, evolving and adapting through downturns, a digital revolution, and the COVID pandemic

- What our proprietary Brand Alpha™ research has taught us about resilient brands

- Building structure without killing culture

- Examples of startups we've worked with who've used brand to drive momentum and scale up effectively, such as Valiant Finance.

==================

You may be photographed or video while attending this event: please approach the organiser if you have questions, concerns, or do not wish this to happen.

The event organisers may add you to a mailing list so they can follow up, and you can receive updates about their activities: this mailing list will have an easy-to-find unsubscribe button.

This event is part of Spark Festival and upholds the Spark Code of Conduct.