Get Found Online: SEO in the AI ChatGPT Era

AI-powered search is changing how customers find businesses online and that means

traditional Search Engine Optimisation strategies need an urgent update to ensure your

customers can find you online. This workshop will help you navigate the new landscape

where ChatGPT, Google's AI, and voice search are reshaping how people discover your

business. Learn how to optimise for Search Engine Optimisation (SEO), Answer Engine

Optimisation (AEO), and Generative Engine Optimisation (GEO) to ensure your business stays

visible in this AI-driven world.

This workshop will cover:

• Introduction: The New Search Landscape

• SEO Fundamentals That Still Matter:

• Answer Engine Optimisation (AEO):

• Generative Engine Optimisation (GEO):

• Practical Implementation:

• Wrap-up & Action Plan

• Resources and tools for continued learning

By the end of this workshop, you'll understand how search has evolved and have a clear

action plan to make your business findable across traditional search engines, AI chatbots, and

voice assistants. You'll leave with practical strategies you can start implementing immediately

to stay ahead of the competition.

Bring your laptop!

Presenter: Corrie Dark

Duration: 2 hours

Corrie has over 20 years' experience in digital and technology, developing strategies for globally-recognised brands. Her knowledge extends from topline customer targeting, marketing, social media and online sales. Her focus is on finding the most effective strategies for businesses to ensure time is spent wisely in the most channels. Corrie runs an AI Strategy and Education business and is a judge for this year’s APAC Women in AI awards.

This workshop is presented by the Digital Solutions Program.

Please note by continuing the registration process you acknowledge and agree your information will be shared with the Commonwealth Department of the Treasury and the Commonwealth Department of Industry, Science, and Resources for program evaluation and reporting purposes.