Mark your calendars for Monday 7th October, because we’re getting set for two incredible masterclasses at Crunch Live, and trust us, you’ll want to be there!

We'll cover two big (and often overlooked) business topics you need to get right if you plan on running a sustainable hospo business: Strategy and Profit.

But this isn't your typical bland business event. We're bringing two of the brightest minds in hospo to break down these critical topics and serve up their must-know insights in a practical, straightforward, and definitely non-boring way.

Here’s a sneak peek at what’s in store:

Our first masterclass will help you find your “Strategic Edge” with Leon Kennedy, CEO of The Mulberry Group.

Leon is the strategy guru who’s been in the hospitality game for nearly two decades. He’s tackled every challenge under the sun while serving as the Global Head of Product & Operations for Proud Mary Coffee. Seriously, this guy knows his stuff!

In this masterclass, you’ll learn:

What is strategy, and why it's essential if you want to reach your goals.
How to craft a business strategy that sets you up for success.
The secrets of product/market fit and how missing the mark could be costing you big bucks.
A tailor-made framework for designing and implementing a killer strategy.

Next up, you'll learn "Profit Activation" secrets with Andrew Van De Beek, Founder & Head of Purpose at Illumin8.

Andrew is the accounting wizard shaking up the industry. He’s all about making numbers fun (yes, you read that right). With a fresh perspective on financial management, he’s here to change the way you think about profit.

In this masterclass, you'll learn:

The key elements in your business that influence your bottom line.
How to align your business strategy with financial goals for sustainable growth.
The financial impact of your choices so you can make more confident decisions.
A straightforward “profit formula” to hit those targets like a boss!

But wait, there’s more!

Every attendee will also leave with these high-value BONUSES:

A Strategy Template to help you create and implement a winning strategy without the overwhelm.
A Numbers Workbook to input your own figures and easily identify actions to activate your profit.
Access to masterclass recordings within the Crunch App (because we know you’ll want to rewatch the magic).

Don’t miss this opportunity to get inside the heads of these industry experts, enhance your business skills, and connect with fellow hospo professionals.

We can’t wait to see you at Crunch Live on Monday 7th October!

The schedule
10:00 am - Coffee & Networking
10:25 am - Welcome
10:30 am - Strategic Edge Masterclass
11:30 am - Q&A Session
11:45 am - Refreshments & Networking
12:15 pm - Profit Activation Masterclass
13:15 pm - Q&A Session
13:30 pm - Closing

A HUGE thank you to our event partners, @onthemonee, @lightspeedhq.au, and @deepintheweedspodcast for supporting this event.

Learn more about Crunch at crunchhospo.com.au.