Hawthorn and the Northern Winter economy: how the magic formula delivers dividends

25 Years of Hawthorn in Launceston

 What Does It Really Deliver?

Hawthorn’s presence in Launceston has delivered more than just great football.

As the partnership reaches its 25-year milestone, join Dave Cox, Head of Tasmania Operations at Hawthorn, for a behind-the-scenes look at how the club leverages its brand, reach and expertise to drive visitation, visibility and economic impact for Northern Tasmania.

From the commercial mechanics behind the partnership to award-winning destination campaigns, Dave will share insights into how sport can power regional growth.

A fascinating conversation for anyone interested in sport, tourism, economic development and the future of our region.

Dave will provide an exclusive sneak peak at their 25th anniversary campaign and 3 lucky people will walk away with an exclusive 25th anniversary commemorative piece worth $175.

To protect the integrity of the discussion, this event operates under a strict no-recording policy.