Brief Event Overview:

In this session, we will share the story behind Cachivaches Latin Market with the Insight Academy community. From the perspective of a former student, we’ll talk about how it began as a dream to support Latin entrepreneurs and evolved into one of Melbourne’s most vibrant multicultural markets. Participants will gain a behind-the-scenes view of what it takes to organise an event of this scale, from the challenges faced to the impact on the community and discover the journey of building a purpose-driven brand.

Key Takeaways / Topics Covered:• The power of culture and community in entrepreneurship• Lessons learned from starting a market with no budget• Branding, storytelling and creating emotional connection• Event planning and execution for multicultural audiences• How to build a platform that supports others while growing yourself

Short Bio: Sahi and Juan We both are Founders of Cachivaches Latin Market Pty Ltd, a cultural and entrepreneurial platform created to connect and uplift Latin American communities in Australia through large-scale events, networking, and visibility opportunities.