Ready to unlock your creativity and tackle real-world challenges, just like an entrepreneur? 🙋

The Generator is introducing 💡 Idea Factory a one-day immersive and interactive experience that's designed to help you master problem-solving , develop disruptive ideas, and pitch like a pro!

The day will be split into two 2 hour sessions, at the Generator space in Clayton, with lunch provided.

In the morning session (11am-1pm), you'll dive deep into problem definition, challenge assumptions, and spark fresh ideas, walking away with:
✅ A crystal-clear problem statement based on real-life pain points.
✅ The ability to identify and eliminate biases in your approach.
✅ A toolkit for generating innovative solutions.

🍔 LUNCH BREAK 🍔

In the afternoon (2-4pm), we'll build on your insights and take ideation to the next level, bring your ideas to life through prototyping, and help you deliver a winning pitch.
You’ll gain:
✅ Techniques for idea iteration - how to come up with even more ideas!
✅ Skills to create simple prototypes that convey your ideas.
✅ Confidence in pitching your problem, solution, and value proposition.

🙌 Idea Factory is open to all Monash students, staff and alumni.

⁉️ No ideas necessary - if you have a startup idea that you'd like to work on, that's great!