KEVIN MURPHY Tailoring The Trends

Discover the colours clients are already asking for and the ones they’ll

be asking for next.

TAILORING THE TREND explores the season’s most influential colour

directions, translating global fashion, social influence and emerging

beauty trends into wearable, commercially relevant salon services.

Led by KEVIN.MURPHY COLOUR.MASTER Alex Fuchs, this fast-paced

look and learn breaks down the thinking behind each trend, the

formulation strategies that bring it to life and how to personalise every

result for the individual client.

Leave with fresh inspiration, proven formulas and the confidence to

make every trend your own.

WHAT YOU’LL EXPLORE

• Explore the season’s most influential colour trends and how to

personalise them behind the chair

• Understand the thinking behind emerging global colour movements

• Build confidence selecting the right KEVIN.MURPHY colour range

for every result

• Discover wearable formulations designed for real salon clients

• Take away colour ideas and formulas you can immediately apply in

the salon

RECOMMENDED FOR

Colourists and hairdressers wanting to stay ahead of emerging colour

trends, strengthen formulation confidence and create personalised,

fashion-led colour for every client.

INVESTMENT

FREE for KEVIN.MURPHY Colour salons

Monday 2 NOVEMBER 6pm-8pm