Google Ads & Reviews for Small Business

Want to get your business seen on Google—but not sure where to start?

This hands-on workshop is designed for small business owners who want to understand how to use Google Ads and customer reviews to attract more customers online.

No digital marketing experience? No problem! We’ll guide you step-by-step through the set-up of your first ad campaign and how to write compelling ads that get clicks.

What you’ll learn:

· How Google Ads work and why it matters for small business

· How to choose the right keywords to reach your audience

· How to write simple, effective ad copy

· How to set a budget and track your ad performance

· Tips for managing and responding to Google reviews

You’ll Leave With:

· A fully set-up Google Ads account

· A draft ad campaign tailored to your business

· Confidence to manage your ads and reviews moving forward

Hosted by: State Library of Queensland and Mareeba Shire Council
Includes: Tea, coffee, and snacks provided

Spots are limited—register now and take the first step toward smarter online marketing!

About the Presenter:

Nicky Jurd is a friendly and approachable geek with an expert skillset encompassing websites, apps, SEO, search engine marketing, social media and online security. Nicky started her company Precedence back in 2000 when the Internet was still shiny and new. She has a strong emphasis on creating profitable websites for their client base of small and medium Australian businesses. Her specialty is in composing and delivering informative, audience-driven training around the effective engagement of customers by small business people through the use of web tools and social media.