Australia is living longer. Are we ready?

By 2030, for the first time in our history, there will be more Australians aged 65 and over than under 18. The 45-65 cohort is the fastest-growing, most economically significant segment in the country, navigating a 30-year retirement without a roadmap. The businesses, government, NFPs policy makers and startups who get ahead of this shift now will define NSW's next economy.

Longevity Unleashed is a sharp, curated gathering for business, government, NFPs, founders, policy makers and the community they are building for. A conversation about the biggest innovation opportunity most people have not noticed yet.

The program:

Setting the scene: NSW in the next decade - hosted by The Hon Jacqui Munro MLC (Shadow Minister for Science and Technology). The demographic and economic shift underway, and why innovation leadership matters here.

How do we prepare? - Keynote by Senator the Hon Andrew Bragg on financial security across longer lives and the policy case for Australia's longevity economy.

How can innovation help? - Panel moderated by Dr Abby Bloom (PrimeLife Partners),with founders and innovators addressing lonevity by improving lives and reducing the cost burden.

Followed by audience Q&A and networking.

Networking and refreshments to follow.

When: Monday 21 September 2026, 1:00 to 3:00 pm
Where: UNSW CBD, Level 4, 210 George St, Sydney
Part of Spark Festival 2026

Presented by PrimeLife Partners, Australia's only dedicated longevity economy advisory and analytics firm, as part of Spark Festival 2026.

hello@primelifepartners.com.au | www.primelifepartners.com.au

Contact the host of Longevity Unleashed: NSW's Next Big Opportunity @Spark Festival