Summary of session

During this session you will be introduced to a unique way to understand your businesses most important assets. Assets that define your success but are never on your balance sheet. Assets that are measurable and manageable. These assets will surprise you and with the simple tools offered during this session you can begin to map your Symbolic Capital and begin to leverage its value for greater success.

Why you should attend

This session is for CEOs, CMOs, CFOs and anyone who has P&L responsibility for a business or operating unit.

What you will discover

There is a category of assets that heretofore have not been clearly measured or managed. These assets, called Symbolic Capitol by Trnsform, include a company’s relationships, trustworthiness, influence and perception of relevance can be measured. Through simple dashboards that reflect the changes in these asset’s value, leaders can take quick action to shore up challenges before they become crises and fine turn strategies to experience the best returns.

During this session you will begin mapping your symbolic capitol and trace how it directly impacts your success.

Presenter Bio – Ronan Leonard

Ronan is an entrepreneur who has a reputation for helping others through connections that are immediately valuable. He is a life-long learner who brings a boundless curiosity and fierce commitment to integrity to every relationship.

As Managing Director of Trnsform Asia Pacific, Ronan oversees operations in the region. Under Ronan’s leadership Trnsform has developed an extensive network of partnerships in Australia. Through these partnerships, Trnsform is helping medium and large organizations solve their most pressing challenges for growth and success.