Customer Experience (CX): The Smart Strategy for Profit, Service, and Growth
With Dr Lena Belin
📅 Wednesday, 26 November 2025

Three things you’ll walk away with:

🔹 How CX builds loyalty, increases repeat business, and drives profitability
🔹 How to identify service gaps and streamline operations for better customer flow
🔹 How to uncover unmet customer needs that can fuel innovation and business growth

Meet Dr Lena:
Dr Lena Belin is a senior associate at KEASE International Consulting, where she leads strategy and transformation projects focused on customer experience (CX). With a background in neuroscience and psychology, she brings a unique perspective to building customer-centric business models that are both profitable and human-focused. Lena helps companies design standout experiences that build loyalty, drive referrals, and create long-term impact.

What is a Lunch and Learn?
A virtual online session hosted via Zoom, where Beam Members learn from experts in business, leadership, and growth. Bring your lunch. Log in from wherever you are. Walk away with fresh insight and tangible strategies.

Who is it for?
Business owners and leaders who want to scale without sacrificing customer care, loyalty, or reputation.

Why should you attend?
Because customer experience isn’t just service it’s strategy. This session will help you reframe CX as a growth lever that impacts every part of your business.

How to register:
Register via the ticket link. Free for Beam Members. Not a member? Join now or grab a one-off ticket to attend.