Workshop: Content Creation and Newsletters with Skye Manson

Skye Manson invites you to a workshop bringing to life the ‘story’ behind your brand/business through newsletters and clever content creation.

The focus of this intimate workshop is to develop new ways of creating content specifically tailored to your business/brand. 

Over the course of five hours we will workshop different ways to bring your brand’s personality to life before developing a six month content plan that’s practical and specific to your audience. 

This immersive half-day event, to be held at The Collective Grenfell, is strictly limited in numbers to allow for dedicated one-on-one time to help participants develop a customised content plan. 

The workshop will have a particular focus on using newsletters to engage with your audience/clients but will also focus on other content platforms such as business website, social media, email marketing and podcasts.

This workshop is for you if; 

• Want to learn the value of a newsletter for your brand/business.
• Need to re-energise your approach to social media, email marketing etc.

• Are looking for creative ways to share your business/brand story.
• Want to create engaging content that speaks directly to your client and brand. 

We will be learning:

• How to create email marketing/a newsletter that is aligned with your brand.
• How to be creative (yet purposeful) in the content you create for your clients/audience. 
• How to repurpose for multiple platforms ie EDM, social media, YouTube, podcast, webpage.

You will walk away with: 

• A beautiful workbook.
• A strategy to consistently create content. 
• A six-month plan of what to say and how to say it.

About Skye: 

For the last two decades Skye has been telling the stories of rural women and men in various formats including radio, podcast, magazine and online articles. Each week more than one thousand loyal and engaged subscribers from 24 countries read Skye's Substack newsletter Company on Sundays. 

She worked all over Australia for 11 years as a radio reporter and presenter with the ABC's Country Hour before moving into freelance lifestyle writing and podcasting. Since then Skye has produced and presented more than 15 podcasts for Government, Corporate and small business clients. In 2022 she created her own network of rural lifestyle podcasts called Manson Podcasting, which includes podcasts Daily Routines, Company and Garden.