Marketing for ecommerce: Build visibility, influence and sales
Event description
You started your online store because you wanted to offer products that made a difference to your customers. But in the quest to beat the algorithm you’ve lost your creative spark.
Content marketing has become a dreaded task – and posting content is always the last thing on your list.
Come along for this interactive workshop at the beautiful new Sonder Studio in Belmont where content strategist Nell Casey will take you through a thought -sparking, idea-mining process to uncover your brand’s mission and deliver content that reflects the brand you set out to create. You'll learn how to leverage your expertise to create content that positions you as a voice of authority, increasing customer trust and growing sales.
This workshop is for you if you're:
- A startup brand wanting to understand how you can create content that sets you apart from your competitors and sets you up for sales from day one.
- An established brands wanting to establish themselves as a thought leader through perspective-changing content.
You'll learn a new framework to create and publish content quickly, then refine over time to communicate consistently across all your marketing platforms.
About your host
Nell Casey is the founder of Fete Creative, a specialist ecommerce content agency helping brands to grow through strategic content and copywriting that builds visibility, trust and sales. She has worked with hundreds of brands, from brand-new startups to category-leading Australian companies.
About the venue
Sonder Studio is Geelong's newest coworking space. Light-filled and full of heart, it's a space for creative small business owners of all kinds to come and collaborate, share ideas and be inspired.
Attendees at this workshop will be given an opportunity to stay and work in the space for the remainder of the day. Details to follow.