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Official launch - Benalla Destination Management Plan

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Benalla Visitor Information Centre
Benalla VIC, Australia
Benalla Rural City Council
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Event description

You’re Invited!
Join Benalla Rural City Councillors and the Visitor Economy team as we proudly launch our new Destination Management Plan (DMP).

This exciting event marks the beginning of a shared vision to grow Benalla Rural City as a vibrant and welcoming visitor destination. Come along to hear how the plan will guide us in showcasing the best of our region — from iconic art and history to local experiences and hidden gems.

Let’s shape the future of tourism in our beautiful part of the world — together.

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Benalla Visitor Information Centre
Benalla VIC, Australia
Hosted by Benalla Rural City Council