Most women don't have an insurance problem.

They have an awareness problem.

You've built the business.

You've found the clients.

You're generating income and creating the freedom you set out to build.

But have you ever stopped to ask:

What could undo all of this?

Not because you've made a mistake.

Not because you're reckless.

But because no one has ever explained business risk in plain English.

Most founders simply don't know what they don't know.

And that's exactly where costly blind spots hide.

The Details

In this live facilitated conversation, Consulting CFO Shaye Thyer sits down with Laura Meyer, founder of MeyerInsure, to unpack the business risks most women never see coming.

This isn't an insurance sales session.

It's a practical conversation about understanding the risks that sit underneath every growing business—and how protecting them helps protect your income, your business and your financial independence.

We'll translate complicated insurance and risk language into practical advice you can actually use.

No jargon.

No scare tactics.

Just clarity.

Your Panel

Shaye Thyer

Fellow Chartered Accountant, Consulting CFO and financial feminist. Shaye has spent over 20 years helping women build financially stronger businesses through practical strategy, commercial clarity and better financial decisions.

Laura Meyer

Founder of MeyerInsure and creator of The Big Picture Society. Laura helps business owners uncover risk blind spots, ask better questions and protect the businesses they've worked so hard to build. Known for translating complex insurance and risk concepts into plain English, Laura believes risk management is about far more than insurance—it's about building resilience and protecting financial independence.

You'll Walk Away With

• A clearer understanding of the business risks most founders overlook

• The difference between risk management and insurance—and why they aren't the same thing

• Insight into the most common protection gaps in service businesses

• Confidence to ask better questions about your own business risks

• A practical framework for reviewing where your business may be exposed

• A better understanding of how protecting your business protects your financial independence

If you're building your business to create freedom, flexibility and financial independence...

It deserves protecting.

Join us for a practical conversation that will help you uncover the blind spots you didn't know existed—and leave with greater confidence about protecting everything you've worked so hard to build.

Reserve your seat today.

Can't make it live?

Register anyway and we'll send you the recording afterwards.

Contact the host of Protect What You’re Building: The Business Risks Most Women Don’t See Coming

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