Find Your Market

To build a great product or service, startups need to know exactly who their customers are, and whether they’re targeting a market that can support their desired scale.

In this two hour workshop, you’ll practise identifying potential customers, learn techniques for sizing a market opportunity, and find out how you can reach your first customers.

“The question is not ‘can this product be built?’ Instead, the questions are ‘should this product be built?’ and 'can we build a sustainable business around this set of products and services'"? - Eric Ries, author of The Lean Startup

FAQ

Who can join?

There is no assumed knowledge to join Proto.

Proto has been developed for University of Sydney students, alumni, and staff, and members of the public are welcome to join this introductory workshop for free.

Is there a cost?

Proto programs are free for University of Sydney students, alumni and staff. You can purchase a ticket if you don’t fit that description.

Proto is made free for you by the USU. You can join the USU for more great perks here!

Do I need an idea?

You don’t need to have an idea to join Proto, but you’ll get the most value if you do plan to develop an idea as part of the program.

What is Proto?

Do you have an idea for a startup, or a passion to make an impact? Proto is the INCUBATE program designed to help you develop ideas and evolve them into early-stage startups.

It's a series of workshops that are open to all, and are free for University of Sydney students, alumni and staff.

There is no assumed knowledge to join Proto.

Find out more at incubate.org.au/proto.

Proto is delivered by INCUBATE, the award-winning startup accelerator program founded by the University of Sydney Union.

More questions?

Get in touch with proto@incubate.org.au

Find out more about Proto.