Quick Wins for Better Customer Experience Online

Is your website really working for your customers?

This practical, eye-opening session is designed to help you experience your website the way your customers do and make meaningful improvements that enhance clarity, usability and trust.

You’ll learn smart strategies to improve your site's customer experience, search performance, and content quality without needing a complete overhaul.

What we’ll cover:

• Mapping the customer experience: what your users really see, want and feel

• Spotting and fixing common content barriers that cost time, trust and action

• Writing clearer, simpler, more accessible content that gets to the point

• Creating smoother user journeys across your site and services

• Small tweaks with big impact for search visibility.

You’ll walk away with practical tools, fresh insight and greater confidence in your ability to create and manage content that works.

Presenter

Presented by Michelle Kember-Imrie, an Online Communications Specialist with over 20 years’ experience helping organisations across government, not-for-profit and service sectors improve their online customer experience.

Morning tea and location details

Your ticket includes a generous morning tea with a variety of options to suit different dietary needs. If you have specific requirements or concerns, please don’t hesitate to get in touch.

The venue will be centrally located in the Perth CBD, with easy access to public transport and parking. Final venue details will be confirmed once we know how many guests to cater for. We want to make sure everyone has a comfortable and welcoming experience.