Join writer and researcher Mia-Francesca Jones in an accessible workshop on the art of incorporating research into your writing.

Research can uncover fascinating anecdotes, historical tidbits, or unexpected connections that add layers of intrigue and depth to the writing, capturing the reader's attention and making the content more engaging. For example – a fictional novel set in a real place or a real-time is more convincing when enriched with accurate detail. A business pitch gains immediate attention with clever use of the right facts or data. But where do you find credible research, and how do you blend it seamlessly into a writing project?

In this workshop, learn valuable techniques for sourcing research papers, interpreting information, and weaving insights into writing to make it more compelling, erudite and culturally relevant.

This session is suited to creatives seeking to infuse their narratives with factual detail, as well as businesses aiming to add credibility and impact to their copy. Whether you’re working on a pitch, a novel, a business proposal or a funding application, good research can make your writing more persuasive.