Unlocking the intricacies behind successful online sales requires a nuanced understanding of the "science of sales." In this dynamic field, a blend of psychology, data analysis, and strategic communication converges to form the backbone of effective selling. Sales professionals delve into consumer behaviour, leveraging psychological insights to craft compelling pitches that resonate with potential buyers.

From understanding decision-making processes to anticipating objections, the science of sales empowers individuals to navigate the intricate landscape of human preferences. Successful practitioners navigate this landscape with finesse, understanding that each interaction is an opportunity to apply their knowledge and expertise in the pursuit of driving sales growth and building lasting relationships.

Presented by Dr. Sam Ramakrishnan.

About Dr. Sathiya (Sam) Ramakrishnan

Dr. Sathiya (Sam) Ramakrishnan is a trained Neuroscientist from Harvard Medical School, USA. He is passionate about understanding consumer behaviour and leveraging neuroscience to create effective marketing strategies. With years of experience in the field, he has developed a reputation for his deep insights into the subconscious drivers behind consumer decision-making. He was always intrigued by the intersection of psychology and marketing, recognizing the power of human emotions in influencing consumer choices. His consultancy firm aimed to empower business owners with actionable insights derived from the latest neuroscience research, helping them optimize their marketing strategies and achieve their business goals. Sam is not only dedicated to his consultancy work but shares his knowledge and insights with fellow marketers and entrepreneurs through content delivery, training & workshops. The latest developments in the field of artificial intelligence motivate Sam to push the boundaries of neuromarketing to new frontiers. Sam was known for his ability to translate complex scientific findings into simple, yet practical strategies that delivered tangible results for his clients.

Eligibility

Please note that registering for this workshop is necessary to ensure your spot and we encourage potential participants to review eligibility requirements before registering. Eligibility requirements include:

businesses with under 20 Full-Time Equivalent (FTE) employees
be a Queensland-based business
hold an active Australian Business Number (ABN)

This workshop is presented as part of the Digital Solutions Program.
Please note by continuing the registration process you acknowledge and agree your information will be shared with the Commonwealth Department of the Treasury and the Commonwealth Department of Industry, Science, and Resources for program evaluation and reporting purposes.