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Secure Your Brand, Domain, and Business Name: Trademark Strategies for Startups and Scale-Ups

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Secure Your Brand, Domain, and Business Name: Trademark Strategies for Startups and Scale-Ups

Unlock the Power of Intellectual Property for Your Business

About the Workshop:

In the rapidly evolving digital age, protecting your intellectual property has never been more crucial. Join us for an exclusive workshop titled "Secure Your Brand, Domain, and Business Name: Trademark Strategies for Startups and Scale-Ups".

This event is designed to empower startups and expanding businesses with essential knowledge and strategies to safeguard their brands, domains, and business names.

📅 Date: 30 April 2024

⏰ Time: 5 pm to 6.30 pm AEST 

📍 Location: Stone & Chalk Melbourne Startup Hub, 121 King St, Melbourne VIC 3000

Entry: Free

About the Speaker

Martin Earley, a distinguished trade mark attorney, brings over four decades of experience to the forefront of intellectual property protection. Starting his career as an examiner at IP Australia, Martin has a profound understanding of both contentious patent and trade mark issues. His expertise spans a diverse range of sectors including ICT, physics, consumer goods, and medical devices.

With a passion for turning innovative ideas into protected, commercial successes, Martin has built a reputation for devising strategies that maximize benefits for his clients. He is also well-known for his strong international connections with foreign patent attorneys, which have been instrumental in securing global protection for numerous innovations.

For more details about Martin Earley, please visit Baxter IP.

Overview:

What You Will Learn

  • Foundational Trademark Strategies: Understand the basics of trademark law and how it applies to your business.
  • Global Trademark Protection: Learn how to extend your trademark protection internationally.
  • Protecting Your Digital Presence: Strategies for securing your brand’s domain name and online identity.
  • Avoiding Common Pitfalls: Insights into common mistakes and how to avoid them.
  • Interactive Q&A: Get your specific questions answered by Martin Earley in an interactive Q&A session.

Who Should Attend:

  • Startups and entrepreneurs looking to protect their intellectual property.
  • Businesses planning to scale up and expand their market presence globally.
  • Accountants seeking advanced insights.
  • Branding experts developing brand guidelines for startups & scale ups

Benefits of Attending:

  • Learn from an Industry Veteran: Gain insights from Martin Earley, a renowned trademark attorney with over 40 years of experience. His deep understanding of trademark laws and strategies provides attendees with a rare opportunity to learn from one of the best in the field.
  • Holistic Understanding: The workshop covers essential aspects of trademarking, from foundational strategies to global protection. This ensures attendees walk away with a well-rounded understanding of how to safeguard their intellectual property.
  • Sector-Specific Insights: With Martin's expertise spanning ICT, physics, consumer goods, and medical devices, participants from various sectors can learn strategies tailored to their specific industry.
  • Global Reach: Learn how to extend your trademark protection internationally, an essential strategy for businesses planning to scale up and expand their market presence globally.
  • Safeguard Online Identity: In today’s digital-first world, protecting your online presence is crucial. This workshop provides strategies for securing your brand’s domain name and online identity.
  • Prevent Costly Mistakes: Understanding common mistakes and how to avoid them can save businesses from potential legal battles and financial losses. This workshop equips attendees with the knowledge to navigate these challenges effectively.
  • Connect with Peers and Experts: Events like these provide a platform to meet and connect with other professionals, entrepreneurs, and legal advisors. Networking with peers and industry experts can open up new opportunities and collaborations.
  • Tailored Solutions: The interactive Q&A session allows attendees to ask specific questions, ensuring they receive advice and strategies tailored to their unique situations.
  • Long-Term Security: By understanding how to effectively protect your brand and intellectual property, you're investing in the long-term success and security of your business.
  • Build Trust with Customers: A well-protected brand is often seen as more credible and trustworthy by consumers, which can lead to increased brand loyalty and business growth.
  • Secure Your Innovations: For businesses built on unique ideas and innovations, ensuring these are adequately protected can be the difference between success and failure. This workshop provides the knowledge to turn innovative ideas into protected, commercial successes.

This workshop is an invaluable resource for anyone looking to understand the complexities of trademark law and how to effectively protect their brand, domain, and business name in a competitive market landscape.

For any inquiries, please contact vivek.dahiya@baxterip.com.au

Join us for an enlightening session that will equip you with the knowledge and tools to protect your brand effectively. Secure your brand, secure your future!

Be a Part of the Intellectual Property Revolution. Your Ideas Deserve the Best Protection and Strategy.

Contact Us:

For inquiries and further information:

- Email: vivek.dahiya@baxterip.com.au

- Phone: +61 3 9602 2288

- Visit: https://www.baxterip.com.au/melbourne


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