How clients find you in the age of AI
Description
AI has become the primary mechanism for customers to find products and services on the web.
When someone asks ChatGPT "what's the best accounting software for a small business", AI doesn't show ten results - it names two or five businesses and moves on. If you're not one of them, you're invisible in the fastest-growing discovery channel of 2026.
This session cuts through the hype around AI search and gives entrepreneurs and professionals a practical, jargon-free understanding of what's actually changed, what it means for their business, and what you can do about it - starting this week.
Every attendee can request a free AI visibility snapshot - see how your business shows up when potential customers ask AI certain queries, and who your actual competitors are in those answers.
Content: best practices to be found by customers through traditional internet search, the shifting landscape, how AI search actually works - in plain English, why some business get recommended and others don't, the visibility gap for business - shown with real data, practical things you can do to increase your chances of showing up.
Dynamic: The session alternates between content delivery, reflection and discussion.
Level: All levels welcome - no technical background required.
Bring your own device (e.g. laptop) for activities
#ArtificialIntelligence #DigitalSkills #Brisbane #SME #SEO #GEO #SkillUpAndShine #BrandViz.AI
Lineup
Rushana Maksudova
Rushana is the co-founder and CEO of BrandViz.AI and a former Google engineer. At Google she designed and led training for over 500 developers across ten global offices. Known for making complex topics click, she has spent years teaching across both technical and non-technical contexts - from developer training at Google to international workshops with diverse, non-expert audiences. She now helps Australian and international businesses understand and act on the shift from traditional search to AI-driven discovery, and is based in Brisbane.
Valentina Urrutia Guada
Valentina is a scientist and technology trainer with over ten years’ experience designing and delivering practical learning. She is the founder of Skill Up and Shine, where she focuses on helping people build confidence with digital tools and emerging technologies through hands‑on, practical training. She has helped thousands of people learn about science and technology, including supporting more than 850 people to learn how to use AI tools, with an emphasis on real‑world applications that support everyday professional work. The average feedback for her sessions is 4.6/5.0
Agenda
- 9:30 am - 10:00 am
Welcome and Introductions
- 10:00 am - 10:30 am
ABC of business findability on the web
- 10:30 am - 10:40 am
AI search: Is this actually a big deal?
- 10:40 am - 10:50 am
How AI search actually works - in plain English
- 10:50 am - 11:00 am
Why some businesses get recommended and others don't
- 11:00 am - 11:10 am
The visibility gap most business have - shown with real data
- 11:10 am - 11:20 am
Practical things you can do to improve your chances of showing up
- 11:20 am - 11:30 am
Wrap-up
FAQs
- I'm not technical at all - is this for me?
Yes. No technical background required. The session is designed for business owners, not developers. If you have a business and want to understand how AI affects how customers find you, you're in the right place.
- What is the free AI visibility snapshot?
Using the BrandViz.AI platform, we'll run an analysis of how your business currently appears across ChatGPT and Gemini. You'll receive a personalised report showing where you're visible, who your actual competitors are in those answers and specific actions to take to improve your position.
- I've heard of SEO - what is GEO?
SEO (Search Engine Optimisation) helps your business show up in Google results. GEO (Generative Engine Optimisation) helps your business show up when people ask AI tools like ChatGPT or Gemini for recommendations.
- Do you deliver these sessions for business and teams?
Yes, this is a collaborative session by Skill Up and Shine and BrandViz.AI
Skill Up and Shine delivers technology training sessions for organisations in formats that are compatible with the dynamic of the job. Contact us for more info: valentina@skillupandhine.com
BrandViz.AI delivers AI visibility strategy sessions and implementation support for businesses of all sizes. You can email rushana@brandviz.ai or speak to Rushana on the day.
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