Principles of Effective Web Design

Small Business Workshop - Expert Talk & Networking

This workshop is for business owners, entrepreneurs or people who are thinking about starting a business and want to hear about the principles of effective web design and the preparation that may be needed in taking the next steps.

Key Topics Include:

Business website preparation and planning
Web design guidelines
The Role of Branding in Web Design
Trends in website design
User engagement and trust

After completing this workshop, you should be better informed about web design requirements and other guidelines that you will need to consider, should you decide to hire a web designer or web developer for your business. You should also have developed a better appreciation of some web design principles that you may need to build on in setting the foundations for your business website.

Speaker: Joanna Lamek, Chief Executive Officer @ smCreature, Marketing & Design

Joanna completed Master Degree in Applied Entrepreneurship and Innovation from the University of Adelaide in 2016 and Bachelor of Business (Marketing and International Business) with Edith Cowan University in 2009. Keynote speaker at the Inventors SA Association, Business Enterprise Centre, Musitec and TechJam. Passionate about marketing and design to create impact and effect positive change. Creating value and meaning through visual and verbal materials to communicate the right message. Joanna turns creative ideas into reality since 2013. Advocating for ethics and entrepreneurship, including the study of the ethical behaviour and exploring the role of new ventures on the relationship between business and society. This includes sustainability, innovation in the workplace and how ethics contribute to the growth of business.

Program:

9am Welcome & Introduction
9.30am Session 1 – The Value Of An Effective Business Website
10.15am Questions & Short Break
10.30am Session 2 - The Role of Branding in Web Design
11.15am – Questions & Short Break
11.30am Session 3 - Trends in Web Design
12noon Questions & Workshop Closing