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Drive Results with Social Media for your Business Workshop

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The Hunter Region Business Hub
Kurri Kurri NSW, Australia
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Description

It’s great to post regularly, but are you reaching the right people?

Are you posting to the right platform?  Are you telling the right stories?

Is your social media achieving sales, bookings, enquiries or business growth?

Presented by Powerful Perceptions in collaboration with The Business Hub, this interactive workshop will give you the tools, the guidance and the inspiration to produce social media that drives actual results for your business. 

Posting regularly to social media without a plan isn’t likely to bring valuable results.  In this one-day, interactive workshop we’ll help you wade through the noise to discover what’s important when it comes to your business social media.  We’ll provide a framework and feedback to help you plan, produce and execute 6 weeks of social media. 

We’ll cover:

  • Your target markets and where to find them. 

  • An overview of platform strengths and weaknesses.

  • Content pillars

  • Fleshing out your 3-month content calendar

  • Defining your brand’s voice

  • Tips for eye catching videos

  • The mechanics of productive posting

  • Reading the results and refining your strategy

As part of the workshop, you will receive:

  • USB drive with digital resources

  • A marketing calendar template

  • Digital workbook

  • Optimally sized graphics templates

  • 15 Minute checkin the month after to answer questions and help refine strategy

The Details

Cost: $15 for The Business Hub members $45 for non-members. (All tickets are subsidised by the Business Hub)

Date:  Tuesday August 25

Time: 10am – 3pm with a break for lunch

Where: The Business Hub Training Room, 79 Barton St Kurri Kurri NSW 2327

Bring: Lunch, snacks, laptop, notepad

Who is this for:  Businesses, startups & organisations that wish to be involved in their own marketing.  This structure presented in this workshop is NOT designed for influencers or content creators.  All tickets are heavily subsidised by The Business Hub

A google form will be emailed to you after booking so we can have an understanding of the businesses and tailor the workshop to suit your needs.

FAQs

  • Who are Powerful Perceptions?

    Hunter Valley-based marketing company Powerful Perceptions helps local businesses achieve meaningful results across a diverse range of industries. With expertise in media communications, marketing and graphic design, the team offers practical insights and strategic guidance tailored to small businesses.

    Powerful Perceptions has built a strong reputation for connecting local businesses and creating mutually beneficial collaborations, particularly within the tourism sector through initiatives such as Plan Your Event Hunter and the D’Vine Festival.

    Managing social media for a diverse portfolio of businesses gives Powerful Perceptions a valuable bird’s-eye view of the digital landscape.  This experience provides the ideal balance between recognising when to embrace emerging trends and knowing when proven marketing fundamentals will deliver the strongest results.

  • Who is this workshop suited for?

    Businesses, startups & organisations that wish to be involved in their own marketing.  This structure presented in this workshop is NOT designed for influencers or content creators.

  • Do I need to bring anything on the day?

    Yes, we recommend bringing your laptop, a notepad, lunch, and snacks.

  • What will I learn during the workshop?

    We will go over how effective social media can be a powerful marketing tool, how to determine your target markets and choose the best platforms to market on, how to come up with effective content for your business, creating your brand voice, how to monitor and understand results, and plenty of other tips & tricks along the way!

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The Hunter Region Business Hub
Kurri Kurri NSW, Australia