Social Media Marketing Workshop - Semaphore
Description
Build a Social Media Strategy That Works for Your Business
Social media is no longer just about posting content - it’s about having a clear, consistent strategy that drives real results. This practical, hands-on workshop is designed for businesses in the City of PAE who want to build a purposeful social media presence that reflects their brand and supports business growth.
The session will guide you through creating your own strategy using a simple, structured ‘social media map’ - a practical tool to help you stay on brand, connect with your audience, and turn online engagement into visitation.
During the workshop, you will:
Learn how to build a clear and tailored social media strategy aligned to your business goals
Understand which platforms are right for your business and how to use them with intent
Map out content that resonates with your audience and supports your customer journey
Walk away with a social media map you can implement immediately
This free event is open to businesses in the City of PAE. Registration is essential to secure your place.
By registering, you agree that photos or video may be taken during the event and used for promotional purposes.
Lineup

Lynda Schenk
For almost three decades, Lynda Schenk has worked across a diverse range of industries including wine, hospitality, human resources, transport, medical devices, building and construction, conveyancing, landscape gardening, water filtration, organic farming, industrial cleaning and not-for-profit industries. She has a deep understanding of the marketing needs of companies, small and large. Lynda has a natural ability to talk to people, understand their business and their objectives, and then to work with them to formulate marketing plans, brand strategies and marketing communication plans that build brand equity, growth and profitability. Lynda is the winner of the Fabulous Ladies of Wine, 2018 Wine Marketer of the Year and a 2019 Telstra Business Woman of the Year, Small Business Category finalist and a finalist of the Marketing category for the 2023 and 2024 Australian Small Business Champions Awards.
Tickets for good, not greed Humanitix dedicates 100% of profits from booking fees to charity







