Emotional and Logical buying of products/services and Social Media Strategies to attract new customers

Social Media Platforms and Website and advertising are powerful platforms to enhance customer engagement and improve sales.  

This workshop will deep dive into to consumer mindset from an emotional and logical standpoint and how to refine your business content about products/services to gain their attention.  By actively engaging with your network, sharing relevant content, and leveraging the platforms’ features, you can effectively grow your business connections and reach your target audience.

About the presenter

Dr. Sathiya (Sam) Ramakrishnan is a trained Neuroscientist from Harvard Medical School, USA. He is passionate about understanding consumer behaviour and leveraging neuroscience to create effective marketing strategies. With years of experience in the field, he has developed a reputation for his deep insights into the subconscious drivers behind consumer decision-making. He was always intrigued by the intersection of psychology and marketing, recognizing the power of human emotions in influencing consumer choices. His consultancy firm aimed to empower business owners with actionable insights derived from the latest neuroscience research, helping them optimize their marketing strategies and achieve their business goals. Sam is not only dedicated to his consultancy work but shares his knowledge and insights with fellow marketers and entrepreneurs through content delivery, training & workshops. The latest developments in the field of artificial intelligence motivate Sam to push the boundaries of neuromarketing to new frontiers. Sam was known for his ability to translate complex scientific findings into simple, yet practical strategies that delivered tangible results for his clients.