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Soda Speaker Series - Workshop #1

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Event description

Event description

Keeping astride of social media can be tough...especially in an industry that morphs faster than a superhero! 

Join video and digital marketing gurus Sam Kennedy and Cory Watt from Lift55 and learn how you can catapult to success with the correct digital marketing strategies.

Cory will translate (in human terms!) how to create your digital strategy to best measure marketing success and what are the trending platforms of 2023.  

Sam will share his vast knowledge of social media and video/photo content creating skills, showing you why video marketing is the future of marketing.  Learn how to connect to your brand to best engage with your target audience. This is a MUST for any business!

Come and join us and ‘GET YOUR SOCIAL ON’ with Soda Speaker Series #1.

The first hour will be: 

  • A brief explanation of the importance of digital marketing and social media for small businesses
  • Explaining what the different types of digital marketing are: SEO, email marketing, social media marketing, social media)
  • Things you need to think about when creating a digital strategy. 
  • Explanation of how to measure the success of a digital marketing campaign.
  • What you should use different platforms for (an overview of Facebook, Instagram, TikTok, and YouTube). 
  • Content marketing. 
  • What is trending on social media at the moment (Sammy to talk about Reels) 

 The second hour will focus on the future of social media with a guide to video marketing: 

  • Why you should invest in video marketing.
  • Key business goals video can help your business achieve.
  • Stats on the rise of video marketing.
  • Different types of video.
  • Building a video marketing strategy.

It'll be a fun and interactive session with plenty of opportunities for questions. We look forward to seeing you there! 

Please note this is a FREE event but space is limited so please register by clicking the "Get Tickets" button in the top right.


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