Discovering Stories as the most power communication tool for your business, especially today.

This remote interactive five weeks training has been designed with the City of Whittlesea Business Community in mind.

Why does good communication matter?

The quality of your communication informs the quality of your relationships in business with colleagues, staff and customers. How well you communicate, especially in tough times, really does matter.

Today, communication must do an even bigger job to help keep your business flowing. More than ever, it must be absolutely effective to educate, influence, and motivate people in a difficult environment.

How well you communicate determines whether your marketing messages are heard and stick with those you most want to engage with.

It measures your success at capturing the scarcest human commodity —our attention.

And we say, hello Story at Work!

Why stories?

Scientific research shows that when we both tell and hear emotional, character-driven stories, it builds trust and the willingness to cooperate.

These outcomes alone are compelling reason to learn how to tell purpose-driven, contextualised stories to boost powerful communication..

But more, when you tell stories from clarity of purpose and principles, it fuels the human energy to act and do good with your business for your
community in Whittlesea.

What you learn

Story at Work is remote, interactive training to turn you and your staff into compelling storytellers, which will enrich your communication and marketing skills.

The training is in three parts spread over five sessions.