Sydney Content Strategy Meetup - Feb 2024
Event description
Join Sydney web content strategists, content designers, information architects, website managers, digital producers and UX designers to talk about crafting the best digital strategy for users.
This is a fun and collaborative meetup run by Elle from Elle Geraghty Content Strategy :)
Today's guests
Tim Hardaker - ABC
Tim Hardaker has a career in Australian digital media stretching back two decades.
With a specific interest in understanding how audiences discover, consume and share content through digital products and experiences, he's worked in product management and digital for the ABC since 2015 in a variety of roles focused on music, audio and emerging audiences.
In 2023 he led the Product Futures initiative for the ABC, defining a new strategic vision for the ABC’s suite of category leading digital products. Prior to joining the ABC he worked in content and commercial roles at awarded youth publisher Junkee Media.
Tim will be talking about Product Futures. It's an initiative that seeks to define a new unified vision for the ABC’s suite of category leading digital experiences spanning screen, audio and news.
Come and learn how we approached this piece of discovery product research to best position the ABC for its next great leap forward as it transitions from a broadcast media organisation to a truly digital first and on demand content provider.
Tickets for good, not greed Humanitix dedicates 100% of profits from booking fees to charity