Facts and figures are important in business, but emotions move beyond the rational. Often, people remember people through the stories they tell and how they make them feel.

How can you connect your story to your business so that people want to buy from you?

This is an interactive session where you get the chance to draft your elevator pitch. P.S Knowing your target audience will be important for this session.

Outcome: Learn how to connect with your target audience through:

Learning how to write an elevator pitch (helpful for networking events and introducing yourself when you have limited time).
Creating a simple story in your profile around why you started your business.

Suitable for: Small businesses wanting to write an elevator pitch and who want to connect more with their target market through their profile and creating a simple story of origin.

Presenter: Sana Turnock, Business Advisor from IPS Management Consultants.

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IPS Management Consultants is a provider of SBDC Regional services in the South West, Peel, Mid West/Gascoyne, Pilbara and Wheatbelt regions.

This SBDC Regional workshop is funded by the State Government through the Small Business Development Corporation.