How to build your brand with Libby from Adlib Creative

This series of 6 x two-hour sessions is a must for anyone starting out in business or wishing to rebrand.

Branding is what makes your business memorable. It's what your client sees and feels, and it goes way beyond just your logo. When we talk about branding, we're talking about the entire customer experience... that includes everything from your logo to your website and social media to the way you answer the phone and interact with customers.

If done well, brand building will easily and effectively give your target audience a sense of what your business is about.

Hunter Futurepreneurs is proud to partner with Libby Arnold from Adlib Creative who will enlighten you throughout this 6-part workshop series.

Session details (We highly recommend you secure your place for each session)

Workshop 1 Clarity: February 2nd, 10am - 12pm

What branding is
Difference between branding and marketing
Build your brand strategy – 7 Key Steps

Workshop 2 Your Brand Personality (Part 1): February 9th, 10am - 12pm

What is a brand voice
How to find your brand voice
How to use your strategy to create a brand
Brand Archetypes - the heartbeat of your brand - building your authenticity

Workshop 3 Your Brand Personality (Part 2): February 16th, 10am - 12pm

How Imagery impacts your brand
How to pick photos and illustrations to suit your brand
How to combine your brand personality and strategy to create a logo/brand

Workshop 4 Connecting (Part 1): February 23rd, 10am - 12pm

What touchpoints exist and picking the right one for you
The different content types
How to create a content plan
Basics of the customer Journey

Workshop 5: Connection (Part 2): March 2nd, 10am - 12pm

What time you should be posting
How to find content that your audience wants
Implementing your branding to posts
What platforms you should be on
Types of content for social media

Workshop 6: Connection (Part 3): March 9th, 10am - 12pm

Why you should have a website
Website essentials
Applying your branding to your website
Mobile vs Web version

About the presenter

Libby is the founder of Adlib Creative and has been working as a freelance graphic designer for over 4 years. She has worked on branding and websites for small businesses in health, wellbeing, and education, helping them stand out from the crowd with bright, bold designs that are accessible.

To find out more about Libby and Adlib Creative, visit her website
https://www.adlibcreative.com....

Who Is This Program For?

Start-ups, entrepreneurs, contractors, freelancers, micro/small business owners who are DIY-ing their brand.